Movie's popularity has children asking about clown fish
Movies are famous for using product tie-ins to attract viewer interest and propel the momentum of a film. Star Wars, Toy Story and Pokemon are just a few that drove kids crazy. Finding Nemo, Disney and Pixar's latest animated film, is no different, hyping the movie with toys for all ages.
Nemo-themed toys, created by Hasbro, run the gamut, from stuffed animals and board games to bath toys and candy.
But there's one thing that's different about the Nemo craze: a tie-in that executives at Hasbro, Disney and Pixar might not have anticipated. The infatuation with Disney's new animated character has created a rush to find a real live clown fish.
Finding Nemo, a colorful, humorous tale set in the depths of the ocean, opened nationwide to shining reviews on May 31. Children - and adults - have become hooked on the lovable lead character, Nemo, a clown fish who lives near the Great Barrier Reef off the coast of Sydney, Australia.
Movies are famous for using product tie-ins to attract viewer interest and propel the momentum of a film. Star Wars, Toy Story and Pokemon are just a few that drove kids crazy. Finding Nemo, Disney and Pixar's latest animated film, is no different, hyping the movie with toys for all ages.
Nemo-themed toys, created by Hasbro, run the gamut, from stuffed animals and board games to bath toys and candy.
But there's one thing that's different about the Nemo craze: a tie-in that executives at Hasbro, Disney and Pixar might not have anticipated. The infatuation with Disney's new animated character has created a rush to find a real live clown fish.
Finding Nemo, a colorful, humorous tale set in the depths of the ocean, opened nationwide to shining reviews on May 31. Children - and adults - have become hooked on the lovable lead character, Nemo, a clown fish who lives near the Great Barrier Reef off the coast of Sydney, Australia.
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